Feel confident that your child/ren are able to cook for themselves when they are older each month have enjoyable family bonding time in the kitchen.
Achieve [DESIRED TRANSFORMATION] in [SPECIFIC TIME FRAME] without [SPECIFIC PAIN POINT or STRUGGLE]
NOTE: This opening headline is one of the most important pieces of copy on this entire page. Your goal is to grab your potential customer's attention and speak directly to their struggle and felt need. The above formula is very effective, but if that doesn't work for your specific product, you could use one of the following formulas as well:
Are you ready to stop wishing you had spent more time with your child/ren this week/month [STRUGGLE OR PAIN POINT] and start enjoying meaningful family bonding time every week/month[DESIRED RESULT OR TRANSFORMATION] instead?
Sign up for the KIDS BAKE CLUB monthly pack. Get the step by step guide [WHAT YOU'RE SELLING--TOOLS, SKILLS, INSTRUCTION, ETC.] you need to start teaching your child/ren valuable baking skills that will give them a head start in life.[DESIRED RESULT OR TRANSFORMATION] in [SPECIFIC TIME FRAME]
Hey parents TARGET CUSTOMER DEMOGRAPHIC]! Ready to ENJOY TEACHING YOUR CHILD/REN [DESIRED RESULT]? We'll help you WITH THE STRUCTURE [DESIRED TRANSFORMATION] in just [SPECIFIC TIME FRAME].
WANT IN? JOIN THE WAITING LIST FOR THE NEXT ENROLLMENT
"A fantastic testimonial that shares excitement about the product, highlights the transformation your customers have experienced, or establishes your authority & credibility from their previous experience with you or your brand."
–Full Name, Credentials (if applicable)
DOES THIS SOUND FAMILIAR?
You know you should be [DESIRED ACTION or RESULT], but you [MAJOR PAIN POINT or REASON FOR NOT TAKING DESIRED ACTION]
Let's face it--there's nothing more frustrating than [COMMON STRUGGLE], only to feel like you're [COMMON FRUSTRATION OR UNDESIRABLE RESULT and never actually [DESIRED RESULT OR TRANSFORMATION.] And there's nothing more disheartening than [ANOTHER COMMON STRUGGLE OR PAIN POINT]--only to have [ANOTHER COMMON FRUSTRATION OR UNDESIRABLE RESULT]
You know that you should be [ACTION THAT WILL LEAD TO DESIRED TRANSFORMATION.] Maybe you've even tried [ACTION THAT PEOPLE OFTEN TRY IN ATTEMPT TO GET DESIRED RESULT]
And yet, it's not quite working.
[COMMON ROADBLOCK #1]. [COMMON ROADBLOCK #1]. [COMMON ROADBLOCK #3]. [COMMON ROADBLOCK #4]. NOTE: Really use this paragraph to speak to the frustrations & roadblocks your avatar is facing.
Other people make it look easy. But for you, it's been anything but. You thought that the hard part was going to [COMMON FIRST STEP OR THE PLACE THAT MOST PEOPLE GET STUCK], but as it turns out, that was only just the beginning. And now you feel like you must be missing something.
And you're not alone. Most [IDEAL CUSTOMER] are.
The truth is that having [DESIRED RESULT] is a game changer, one that will [PROMISE #1], [PROMISE #2], and even [PROMISE #3].
The problem? [COMMON ROADBLOCK #1a], [COMMON ROADBLOCK #2a], and [COMMON ROADBLOCK #3a] often make achieving [DESIRED RESULT] more trouble than it's worth.
But what if there was a way to make sure you got it right?
HELLO, I'M KERRY!
And I want to help you and your family enjoy family time while learning essential kitchen skills, that will give your kids a head start in life.
Share a few short but impactful paragraphs here about yourself in a way that helps you to establish credibility (why should someone trust a product that you've created--what makes you uniquely equipped to sell this particular product?) This section should also establish rapport and empathy with your customer (what experiences led you to seek a solution for this particular problem?)
Be sure to not allow this section to be too long, and turn it back around to be more about the customer then about you. In the end, the most important thing for your customer to know about you is that you can actually help them solve the problem they are dealing with.
Be sure to include a professional-looking photo that makes you look credible, friendly, and trustworthy.
CONSIDER WHAT'S POSSIBLE...
Imagine having [DESIRED RESULT OR TRANSFORMATION, DESCRIBED IN A VERY VIVID WAY]
Here's what that would look like....
- Highlighted benefit #1
- Highlighted benefit #2
- Highlighted benefit #3
- Highlighted benefit #4
- Highlighted benefit #5
- Make sure these highlighted benefits speak directly to the pain points that your customer is currently experiencing and highlights the transformation they'll experience from using your product.
"A fantastic testimonial that shares excitement about the product, highlights the transformation your customers have experienced, or establishes your authority & credibility from their previous experience with you or your brand."
–Full Name, Credentials (if applicable)
INTRODUCING KIDS BAKE CLUB
Is a membership that will help you and your family enjoy family time while learning many essential kitchen skills every MONTH
[YOUR PRODUCT] is a [POSITIVE ADJECTIVE] [TYPE OF PRODUCT], designed to help you [SPECIFIC ACTIONS YOUR PRODUCT WILL HELP PEOPLE TAKE], so that [SPECIFIC BENEFITS THAT WILL BE GAINED FROM TAKING THOSE ACTIONS].
[YOUR PRODUCT] was originally created to help [TARGET AUDIENCE] achieve [DESIRED TRANSFORMATION] because [YOUR 'WHY' FOR CREATING THIS PRODUCT], and has so far [REAL ACHIEVEMENTS OR RESULTS]
If you are a [IDEAL CUSTOMER OR TARGET DEMOGRAPHIC], or if you [COMMON STRUGGLE OR PAIN POINT, this is an opportunity that I promise you will not want to miss.
"A fantastic testimonial that shares excitement about the product, highlights the transformation your customers have experienced, or establishes your authority & credibility from their previous experience with you or your brand."
–Full Name, Credentials (if applicable)
WHAT SETS KIDS BAKE CLUB APART?
It is a monthly step by step guided baking lesson for the whole family to have fun while learning fundamental cooking skills as well as having educative topics sprinkled through out.
Include a sentence or two here about the felt need or frustration that many people experience that leads them to need your product. Be sure to also include a sentence that reinforces the transformation your product will help people achieve, then show how your proven process will help them achieve that transformation:
- PHASE ONE -
B
BE ORGANIZED
- Using the checklist to find the ingredient in the pantry.
- Check for the equipment needed.
- PHASE TWO -
A
ACTION TAKING
- Add the missing ingredients to the shopping list.
- Work out how much money is needed to go shopping
-PHASE THREE-
K
KITCHEN READY
- Have everything organized and out ready for making & baking the recipe.
- Oven on
- Hair up/&hat on
- Apron on
- Wash hands!
- PHASE FOUR -
E
EDUCATIONAL
- Reading
- Maths
- Science
- Product & Ingredient knowledge
- History
- Money value
- Time management
- PHASE FIVE -
S
SKILLS
- Fine motor skills
- Gross motor skill
- Learning value of money
- Learn how to sell and make a profit
HERE'S WHAT'S INCLUDED...
Get all the tools you need to [PROMISED TRANSFORMATION OR DESIRED RESULT].
When you purchase [NAME OF PRODUCT], you will have instant access to all the tools you need to [DESIRED RESULT OR TRANSFORMATION]. Our proven process provides a step-by-step plan for how to [ADDITIONAL DESIRED RESULT OR TRANSFORMATION], so you'll never wonder what your next step should be.
MAIN CURRICULUM OR PRODUCT OFFERING
Include 1-2 compelling paragraphs that talk about your main product offering, and the desired transformation that this product will help your customers achieve. You may want to talk about your proven process, and explain how this proven process will help lead to the desired outcome. You may also want to include a brief outline of your included lessons, with a very brief description of each one.
BONUS #1: ADDRESS COMMON OBJECTION #1
Include 1-2 compelling paragraphs that talk about your first bonus. This bonus should specifically address one of the common objections your customer will have about your product, and explain how it will help them overcome that specific problem or objection.
BONUS #2: ADDRESS COMMON OBJECTION #2
Include 1-2 compelling paragraphs that talk about your second bonus. This bonus should specifically address one of the common objections your customer will have about your product, and explain how it will help them overcome that specific problem or objection.
OPTIONAL BONUS #3: ADDRESS COMMON OBJECTION #3
Include 1-2 compelling paragraphs that talk about your third bonus. This bonus should specifically address one of the common objections your customer will have about your product, and explain how it will help them overcome that specific problem or objection.
OPTIONAL BONUS #4: ADDRESS COMMON OBJECTION #4
Include 1-2 compelling paragraphs that talk about your final bonus. This bonus should specifically address one of the common objections your customer will have about your product, and explain how it will help them overcome that specific problem or objection.
YOUR GUARANTEE
You are free to cancel your membership at any time, and you will retain access to all program materials until your current payment period is complete.
While there is no financial penalty for cancelling, we do not provide refunds nor do we prorate any uncompleted time in the program. You must cancel at least 3 business days before your auto payment is charged, or you will be charged for an additional month of the program.
If you are not sure this program will be right for you, we recommend that you enrol in our monthly membership option, which will allow you to cancel after just one month. If you decide to stay, you can upgrade your membership to our annual membershipI
CHOOSE THE MEMBERSHIP OPTION BEST FOR YOU
Don't miss this very special opportunity to join KIDS BAKE CLUB
$X $X
MONTHLY
This is your main package option, or your pay-in-full option. Include a sentence or two about why they would want to choose this option. Here's what's included:
- Monthly recipe
- Parents and user information kit
- Checklist for ingredients
- Shopping list one with prices & one blank
- The science of the product
- Ingredient knowledge /& History of the product/Ingredient
- How to cost the product
- How to sell the product
- Nutritional value information
- Bake along video lesson
$X $X
ANNUALLY
This is your secondary package option, or your payment plan option. Include a sentence or two about why they would want to choose this option. Here's what's included:
- Included item #1
- Included item #2
- Included item #3
- Included item #4
- Included item #5...
FREQUENTLY ASKED QUESTIONS....
Is KIDS BAKE CLUB Right For My Family?
WHAT'S INCLUDED WITH [NAME OF YOUR PRODUCT]?
Enter a few sentences here laying out everything that is actually included with your product - how many lessons, how it is delivered, bonuses, etc.
If this is a digital product, make sure to be very clear that your product will be delivered DIGITALLY, and that they will not receive a physical product.
WHAT WILL I LEARN?
In [NAME OF PRODUCT] you'll learn:
- Highlighted Benefit #1
- Highlighted Benefit #2
- Highlighted Benefit #3
- Highlighted Benefit #4
- Highlighted Benefit #5
- Highlighted Benefit #6
IS THIS A REAL BOOK?*
*Optional question but recommend for digital products!
This is not a book, it is a comprehensive system for [INFORMATION ABOUT YOUR PRODUCT]. Please keep in mind that all materials are delivered digitally in PDF format.
CAN I GET A PHYSICAL COPY?
At this time our [NAME OF PRODUCT] is only available in digital PDF format. You can print the entire bundle and have it bound or keep it in a 3-ring binder, or you can print just the pages and recipes you need.
HOW SOON AFTER PURCHASING WILL I RECEIVE MY PRODUCT?
[NAME OF PRODUCT] will be delivered digitally, via the email address you provide at checkout. It should arrive within 5-10 minute of your purchase.
HOW DO I KNOW WHETHER NAME OF PRODUCT] IS RIGHT FOR ME?
Enter a few sentences here that explains who your product is for. This is a great place to speak to YOUR avatar and make sure that you are attracting the right people to your product. Be sure to also include information about why this might NOT be the right product for some people.
WHAT IF I [COMMON OBJECTION]?
Make sure you use your FAQ section as a way to address any common objections that your potential customer may have. You may have several questions that address these common objections.
HOW DOES [COMMON CONFUSION] WORK?
Your FAQ section is also a great place to address any elements of your product or program that might be a little confusing to your customers. Remember, CLARITY SELLS, so make sure your product is as easy to understand as possible!
WHAT'S THE INVESTMENT?
Make sure your customers are very clear about your pricing structure and how much they will be paying for your product. This is also a good place to explain the VALUE of your product, versus the actual cost.
WHAT IS YOUR RETURN POLICY?
Enter a few sentences about your return policy and your guarantee. For simple digital products, we recommend having a very basic & straightforward 14 or 30 day money-back guarantee.
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